FOR EXECUTIVES & PRODUCT LEADERS 

Achieve Breakthrough

Product Success

By Leveraging

Desire-Driven

Innovation

Don’t Let Another Day Pass Without Creating Products That Truly Resonate
(and stop missing the opportunities to lead your market).

Learn My Proven Desire-Driven Innovation Framework: A simple yet powerful approach to align your products with what customers truly desire, so you can lead your market and drive breakthrough growth.


Logo
Logo
Logo
Logo

IN THIS FREE MASTERCLASS TRAINING YOU'LL DISCOVER:

  • Why your innovation efforts may be falling short:
    Uncover the Product-Desire Disconnect that’s preventing your products from truly resonating with customers and holding your business back.

  • The key to market-changing innovation:
    Learn how to shift your focus from features to what truly drives customer decisions, creating products that stand out and lead your market.

  • The 3 common mistakes that sabotage innovative visions:
    And how to avoid them to ensure your efforts lead to success, not stagnation.

  • How to turn brilliant ideas into inspiring visions that drive results:
    I’ll show you how to craft visionary strategies that excite your team and deliver products that impact your bottom line.

  • The 3 key components of a unifying and inspiring product vision:
    Learn how to align your innovation efforts with a clear, compelling vision that delivers results and unites your team.

  • How to align your innovation strategy for market-changing results:
    Make sure every step of your process is designed to create the breakthrough products that your market craves.

PRESENTED BY:

Jose Benavides

I'm Jose Benavides, and for over 23 years, I've been at the forefront of product innovation in Silicon Valley. From transforming startups into market leaders to driving breakthrough innovations for Fortune 500 companies like Intel, eBay, and VMware, I've seen firsthand what separates true innovation leaders from the rest.

What I've discovered is that the key to consistent, market-dominating innovation isn't just about having the right processes, talent, or technologies. It's about addressing what I call the Desire-Driven Disconnect – the critical gap between understanding your customers’ core desires and turning those insights into products that don’t just function, but deeply resonate and deliver undeniable value.

jose@leadersofinnovation.com | Pinnacle Systems DBA Leaders of Innovation is an innovation strategy educational and consulting company. We do not sell a business opportunity, “get rich quick” program or money-making system. We believe, with education and the right tools, executives and product leaders can transform their business, market and industry, but we do not guarantee success in our services or content. We do not make earnings claims, efforts claims, or claims that our training will make you any money or deliver business success. All material is intellectual property and protected by copyright. Any duplication, reproduction, or distribution is strictly prohibited.

Any sales figures referenced are my personal sales figures or those of our most exceptional clients. Please understand my results are not typical, I'm not implying you'll match them nor am making any claims or defining expectations of your potential future success. These references are for example purposes only. Your results will vary and depend on many factors ... including but not limited to your background, experience, and work ethic. Our MAIN outcome is related to helping people create highly successful products that their users truly desire. We don't promise ANY financial or business result as this is dependent on a lot of factors that have nothing to do with our work. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT attempt to work with us.